The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Germany drops down to second after a six-year reign, while Canada remains in third place overall. The UK and US climb the ranks and place fourth and sixth, respectively.
People across 29 countries are worrying that artificial intelligence is making it easier to trick people online into believing misinformation.
Personalization, customization, and the desire for social interaction propel gaming engagement with younger gamers. A potential shift from physical to digital game purchase is being driven by these 13-34 consumers.
More than half of Americans would be interested in taking a new 'safe and effective' weight loss treatment, according to new data from the Ipsos Consumer Tracker
27% of Americans say they plan to travel for Thanksgiving and/or the December holidays, up from 20% last year, according to the Ipsos Consumer Tracker
Familiarity with artificial intelligence is high across age groups, but younger people seem to be actually using it more, according to the Ipsos Consumer Tracker