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Brand Success in the GLP-1 Era
Our roadmap for GLP-1 brand success is based on the three fundamental pillars of understanding Context, acting with Empathy, and shaping Expectations.
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Ipsos Update – July 2024
AI, Refugees, Crime … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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June 2024: Consumer confidence down in Middle East
In contrast, sentiment is mixed in Europe amid backdrop of approaching EU elections.
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Biden lost the debate, but Trump didn't win
Following the first 2024 Presidential debate, fewer likely voters feel President Joe Biden is mentally and physically fit to be president, according to the findings of a new 538/Ipsos poll
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Did the Presidential debate change anybody's mind?
Below are five charts on how likely voters felt about the debates and where things might go from here
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Here’s Why These Cities are America’s Top 100 of 2024
The Ipsos / Resonance Consultancy America’s Best Cities research now includes perception data as a factor. Access the report here.
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Reuters / Ipsos Core Political Survey: Presidential Approval Tracker June 2024
Each month, we ask Americans whether they approve or disapprove of President Joe Biden's job performance.
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Three in five Americans are likely to watch a Biden-Trump debate
New Syracuse University/Ipsos poll also finds that a majority believe American democracy works well for most people
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Two-thirds of small businesses say hiring employees with AI skills could save them money
The quarterly Ipsos/MetLife/U.S. Chamber of Commerce Small Business Index in Q2 2024 is up from Q1 2024