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Are Americans Ready For Retirement?
At Ipsos Loyalty, we keep an eye on the horizon as a commitment to our brokerage and investment fund clients.
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Ipsos Loyalty Provides New Performance Benchmarks
Syndicated Study Delves into Consumers' Views About Loyalty Across 23 Sectors in 30 Countries
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Winning with Millennials
Millennials -- they're the social, optimistic and over-confident generation who came of age in a post-Internet world.
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Five Ways We're Surfing the Mobile Wave to Deepen Insights
The way consumers behave is changing as a result of the digital revolution. According to the US Census Bureau and the CIA Government Factbook earlier this year, mobile penetration in North America has reached beyond 100%. 101% of consumers in the region now have access to mobile devices, meaning there is a significant share of them with access to more than one. 72% of these devices are using mobile broadband internet access, meaning blazing fast connection speeds allowing for innovative ways to push content to consumers.
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Ipsos MediaCT Releases Data from LMX Family 2014
`#GenerationMigration' Reveals Where Millennials and Post-Millennials are Exploring and Settling in the New Media Landscape
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Meet Today's Millennials, Moms & New Retirees
Millennials are the social and always-connected generation.
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Millennial Moms Creating New Media Patterns
Whether searching for content to share with their children or multi-tasking during family television time, Millennial Moms increasingly turn to digital sources