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Americans are noticing shrinkflation, and they’re not happy
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
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Ipsos Update – June 2023
Inflation, agriculture, eCommerce… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Future Jobs to Be Done – Gender
Ipsos spins the traditional “Jobs to Be Done” framework forward with future Jobs to Be Done (fJTBD) envisioning a powerful and plausible scenario about gender through strategic foresight.
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How better customer experience can support stressed caregivers
With easier and more accessible customer experiences, brands can offset the stress of modern motherhood, says Ipsos’ Sarah Morrow.
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Everyday Sustainability: What Actions Americans are Taking
Revisit our recorded webinar exploring how Americans are addressing sustainability concerns in their day-to-day lives, and the opportunities for brands.
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People are delaying, rather than buying, big-ticket items
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
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Half of the public across 29 countries think their country is in recession
A latest wave of the Ipsos Global Inflation Monitor finds in 26 of 29 countries more people think their country is in recession than think it is not. Almost two-thirds expect inflation will continue to rise over the next year, while one-third expect their disposable income to fall.
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Beyond omnichannel retail to convergent commerce
Discover some of the emerging channels where convergent commerce is evident, their impacts on shopper journeys and touchpoint use, and what it means for brands.
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How convenience stores can maintain loyalty in today’s market
Convenience stores and gas retailers must look to deliver on newer expectations, such as providing hand sanitizing stations throughout the retail, fuel dispensing and transition areas.
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[WEBINAR] Everyday Sustainability: What Actions Americans are Taking
Join us on May 30 as we take a deeper dive into what practices certain Americans are taking to address sustainability concerns in their day-to-day lives and how these everyday efforts can inspire companies and individuals to continue to push the needle toward positive change.