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Don’t make a mountain out of sample noise
Even as some polls sound the alarm on a narrowing race, the 2022 generic ballot appears to be largely stable
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5 Keys to Successful Advertising in Inflationary Times
Even in advertising, brands do not need to shy away from addressing consumers’ challenges head on – but they do need to be authentic.
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How changes to the way we work will impact how we live
Matt Carmichael, editor of What the Future, sees a key tension between the desire to transform the workplace and the urge to “return to normal.” The future of work, he thinks, could look much like the present.
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Welcome to the Metaverse
Our latest paper explores what it is now, what it will become and how you can be a part of it.
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Voices of Ukraine: Documenting Life During Wartime
This second installment of Ipsos’ photo essay series explores how residents of war-torn areas are impacted by and adapt to the destruction of their communities.
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ESG: The Corporate North Star
The Purpose of purpose: having a clear vision about the kind of company you are is increasingly important in the ‘war for talent’, among generations who want to make a difference in their daily lives.
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Documenting Life During Wartime - Photo Essays
Ipsos’ weekly photo-essay series focuses on the war has impacted the life of Ukrainians of all ages, how they can meet their most basic needs and access essential services such as clean water, healthcare, and education, and how the community is responding.
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Majority of adults report experiencing high levels of stress in past year
Most Americans feel the U.S. healthcare system places less importance on mental health than on physical health despite a widespread view that they matter equally: Ipsos Global Advisor survey for World Mental Health Day 2022.
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[WEBINAR] Design Thinking for Immersive Experiences
Join us to hear key design principles for immersive, Web3 experiences to support designers and technologists as they create appropriate solutions for new platforms and leverage this emerging technology to delight their users.