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How Brands Can Better Meet Growing Online Shopping Expectations
More than a third of Americans are not comfortable with the safety of in-store holiday shopping
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Tap into the Gift of Pickup and Impulse Buying this Holiday Season
Will this holiday season be the ‘most wonderful time of the year’? We explore how the pandemic is shaping holiday shopping habits.
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Five things for advertisers to think about for the Holiday season
As we move into the fourth quarter of 2020, parents and families are starting to think ahead to how to ‘do’ the Holiday season in an extraordinary year of pandemic and societal division.
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How Americans are Recalibrating for the COVID Marathon
Listen in to hear how consumer perceptions and outlook have evolved as we look forward to COVID fall and holiday season.
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A Socially Distanced Summer
Our latest Thought Starter features details on how Americans made the best of the pandemic summer, along with their anticipated holiday season purchasing behavior.
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COVID-19: Our Coronavirus Research, Reports and Data
In an uncertain world, data matters. Ipsos experts share new research about the pandemic.
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[WEBINAR] How Americans are Recalibrating for the COVID Marathon
In this complimentary webinar, we will take a look at some of these shifting routines and behaviors through the lens of current social conversations and feedback from our online U.S. consumer community, including implications for brands and opportunities to help.
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Back-to-school shopping won’t be back-to-normal anytime soon
Many parents are playing a wait and see game with back-to-school shopping as finances and school openings remain up in the air.
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Americans take shorter road trips closer to home this Summer
Generali Global Assistance releases findings of its Future of Travel Survey conducted by Ipsos
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How Americans are Creating (Safe) Summertime Joy in 2020
Glimmers of hope and cautious optimism are helping to drive creative, albeit unconventional, plans to enjoy the warmer months.