Search
-
Why electric vehicle interest is stagnating at the worst possible time
A slew of consumer concerns are having a ripple effect on every major player in the EV industry. Here’s how to regain momentum.
-
Signs that media is shifting gender perceptions
Latha Sarathy, executive vice president of analytics, insights, and measurement at SeeHer ANA, a division of the Association of National Advertisers, explains how changing attitudes about gender could fundamentally shift the marketing and media ecosystem.
-
How better customer experience can support stressed caregivers
With easier and more accessible customer experiences, brands can offset the stress of modern motherhood, says Ipsos’ Sarah Morrow.
-
Why brands can no longer treat women as a monolith
What feminism means to women — and society at large — is changing. Brands need to understand that diversity of perspectives among women, says Ipsos’ Mercedes Bender.
-
Gender
The future of gender is in a state of flux. Here’s how views and norms are changing, and what they could mean for businesses and policymakers.
-
Most Americans are uninformed about gut health and the microbiome
A new Ipsos poll conducted on behalf of MDVIP finds that many Americans are unsure of whether gut health is a fad, and many are uninformed about implications of gut health
-
Change is happening too fast… and too slowly
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
-
[WEBINAR] LGBT+ Pride 2023 Survey Insights
Join us for insights from our new global survey to explore the experiences of, and attitudes towards LGBT+ individuals.
-
Quant UX Conference
Ipsos is delighted to be taking part in this year’s Quant UX Con featuring more than 100 presentations, workshops, and career sessions.
-
The Digital Omnichannel Connection
Join experts from Medallia, Ipsos, and Citizens for a future-forward view, with practical takeaways about how firms in financial services and other industries are creating next-level customer journeys across channels.