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Luxury and convergent commerce
Roundtable discussion hosted by Ipsos channel performance and customer experience.
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[WEBINAR] The Ever-Adapting Consumer: What to Expect in 2023
Hear how consumers adapted to their changing world over the past year and paint a picture of what marketers can expect in the year ahead based on those learnings.
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The Directory
The full collection of white papers, reports, and podcasts from the Ipsos Knowledge Centre
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MSI Webinar: Capitalizing on Convergent Commerce
Capitalizing on Convergent Commerce to Reach Consumers in their Blended Online and Offline Shopping Worlds
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[WEBINAR] Recession-Proof: Will Affluents’ Outlook on 2023 Provide Solace or Worry?
Join us to hear our latest research on Affluents’ reflections on the past year, predictions for 2023, and what it means for marketers.
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Navigating Consumer Uncertainty in Turbulent Financial Times
Research shows that consumers direct their spending in predictable ways that brands can leverage to drive relevance—nostalgia, variety seeking, brand “favorite” status, positioning as a necessity, etc.
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[WEBINAR] Mapping & Measuring Emotional Experiences
During the past decade, there has been an increased interest in the industry on measuring emotion and its effects on behavior; and consumer researchers could benefit from a comprehensive approach and framework around the emotional experience.
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Holiday Shopping 2022: Mixed feelings as consumers are anxious but eager to celebrate
New Ipsos research conducted by Ipsos.digital and Synthesio looks at this year’s holiday shopping trends, spending habits, and gift wish lists.
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A Toast to the Holidays: Wine + Spirits Consumption Among Affluent
Revisit our on demand webinar exploring the immense importance of Affluent Americans to alcoholic beverage marketers and the industries that support them.