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[WEBINAR] Recession-Proof: Will Affluents’ Outlook on 2023 Provide Solace or Worry?
Join us to hear our latest research on Affluents’ reflections on the past year, predictions for 2023, and what it means for marketers.
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Climate change: a growing skepticism
Purchasing power is now the key priority on a global level. Despite the importance they attribute to the climate and extreme weather events, people are less inclined to become involved and are more dubious as to the human origins of the phenomenon.
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Bikes, Trains & Automobiles… What is the new normal in consumer mobility?
Revisit our on demand webinar featuring new insights from our Mobility Navigator research, with a focus on shared mobility.
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Navigating Consumer Uncertainty in Turbulent Financial Times
Research shows that consumers direct their spending in predictable ways that brands can leverage to drive relevance—nostalgia, variety seeking, brand “favorite” status, positioning as a necessity, etc.
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Most Americans not worrying about COVID going into 2022 Holidays
Axios-Ipsos Coronavirus special edition finds half of Americans say they are back to pre-COVID routines
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Will 2023 be a soft landing?
Experts are forecasting slower growth and cooling inflation. Below we unpack what the numbers say and how people are making sense of this complicated economic landscape.
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Holiday Shopping 2022: Mixed feelings as consumers are anxious but eager to celebrate
New Ipsos research conducted by Ipsos.digital and Synthesio looks at this year’s holiday shopping trends, spending habits, and gift wish lists.
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A Toast to the Holidays: Wine + Spirits Consumption Among Affluent
Revisit our on demand webinar exploring the immense importance of Affluent Americans to alcoholic beverage marketers and the industries that support them.
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Two-thirds of Americans concerned about impact of rising prices on holiday gift budgets
A new Ipsos poll on behalf of Shutterfly finds that many Americans still plan to send holiday cards and gifts, and three in five say sending holiday cards is a way to stay close to friends and family