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Reuters/Ipsos Core Political Survey: General Election Tracker (10/14/2020)
Biden continues to lead over Trump in the election for president
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Global majority seeks trustworthy news but may be vulnerable to disinformation
Ipsos research for the Trust Project finds limited appetite to pay for news and more confidence in one’s own acumen about the reliability of sources than in other people’s
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CRC: Insights Association Conference
Ipsos is delighted to be participating in CRC, a conference produced by the Insights Association featuring rare opportunities for client-siders to engage in candid conversations with the most innovative market researchers and data analysts in the industry today.
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Will the economy or coronavirus be the decisive issue on Election Day?
Trump’s diagnosis keeps the coronavirus front and center in the presidential race.
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Why we are susceptible to disinformation
Do populist or nativist sentiments impact the spread of fake news?
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How brands can move beyond purpose and become trusted news sources
In this complex news landscape, brands have an opportunity to maintain and even earn more trust with their customers.
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The impact of a debate is pretty minimal if an insect can steal the show
Vice-presidential debate does little to change the trajectory of the campaign.
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Eighty-six percent of Americans are confident in the ability of their cleaning products to protect against COVID-19
New American Cleaning Institute/Ipsos Poll finds that nearly half plan to clean and disinfect more this flu season in light of COVID-19 pandemic