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Remember back-to-school shopping? It’s back.
Our latest Thought Starter explores back-to-school spending trends and families’ expectations for the academic year ahead.
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Ipsos’ mystery shopping practice honored for third time
Ipsos is one of the winners of the 2021 MSPA Americas Shoppers’ Choice Awards
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Looking Ahead to the 2021 Holiday Shopping Season
Listen in for insights into how shoppers are adapting to the evolving post-pandemic retail landscape, and how they are planning ahead for Black Friday and beyond.
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Maintaining E-commerce Success Post-COVID
Listen in to hear research insights from the E-commerce Experience Report, and to learn what the future of eCommerce holds.
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Addressing the Sustainability Say-Do Gap
Discover how brands can lead the way to activate consumer behavior change in sustainability.
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Product Packaging Takes Center Stage in Marketing-Effectiveness Debate
With consumer attention increasingly divided, how can brands capture consumer interest?
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National Study Finds H-E-B, Chipotle Lead Grocery and Restaurant Brands In E-commerce Experience
Wave 3 of Ipsos Study Discovers Regional Brands, like Publix, Outperforming Large Grocery Chains in Buy-Online-Pickup-In Store and Curbside
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[WEBINAR] Looking Ahead to the 2021 Holiday Shopping Season
Join us for a complimentary webinar featuring new research insights from our Ipsos U.S. syndicated online community to provide a glimpse into how shoppers are adapting to the evolving post-pandemic retail landscape today, and how they are planning ahead for Black Friday and beyond.
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Examining the past and present of American identity
As July 4th approaches, we look at how Americans see themselves and the legacy of immigration in the country.
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Americans are conflicted on what LGBTQ+ Pride celebrates
Younger Americans and people in cities feel positive about Pride, a month dedicated to celebrating self-acceptance, history, and the legal struggle LGBTQ+ people face.