Search
-
The New Dimensions of Luxury
Emotions are a big factor in Affluencers drive for luxury goods and services. We tell you why.
-
First Global Affluent Study Data Set
Survey Spotlights “Global Affluencers” – First to try. First to buy. The Powerful Global Target Group Driving Purchases and Early Adoption Across Category
-
Five ways pharma brands can achieve greater effectiveness
Discover five of our analytical techniques to help pharma marketers get the greatest impact out of their digital and personal elements.
-
Five ways brands and BeSci can help you nail your New Year’s goals.
Beyoncé and Jay-Z want their fans to try going vegan in this new year. Blogger and mom Stephanie Ortiz plans to be more patient with her kids.
-
Multivore diet families are going mainstream
It’s been 10 years since Michael Pollan published his book, "In Defense of Food," with the mantra, "eat food, not too much, mostly plants," for improved health. How has the western diet changed since then?
-
“Milk” Product Labeling in the U.S.
Most Americans believe that the U.S. Food & Drug Administration should restrict plant-based beverage companies from using the word “milk” on product labels.
-
Embracing Disruption
Success in 2019 and beyond will entirely depend on how willing brands are to challenge their current strategies.
-
Building Usage & Acceptance in Mobile Payments
In this Ipsos Minute, we talk to the co-founder of Square about mobile payments and digital wallets.
-
Global Consumer Confidence Is Declining
Turkey, France, India, China Show Largest Drops; Brazil, Saudi Arabia Largest Increases. More Countries See Decreases than Gains in Jobs, Expectations and Investment Indices.
-
Story Creation in the Digital Age
Storytelling remains critical but today the victors are those who curate story worlds with content from multiple co-creators.