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How do you mystery shop an omnichannel world?
The past year has changed the way we shop and raised our expectations for the omnichannel experience.
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America the Uncertain: March Highlights
Key highlights from March's America the Uncertain webinar, a briefing from the Ipsos political polling team on data and trends shaping American politics.
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Patient Surveys Are Changing As Everyone Moves Online
Here’s how to ensure accurate data using online surveys to supplement quality metrics.
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We need to talk about ads
Why only some advertising gets talked about on social media and becomes famous
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Women and COVID: One Year On
Understanding how women’s experiences have varied throughout the pandemic is essential for addressing the inequities that will permeate the pandemic recovery landscape.
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Online features play key role in ‘ideal health care experience’
New Evernorth/Ipsos Poll finds that most are comfortable with virtual consultations replacing in-person visits and many predict more care will be delivered at home vs. in a typical healthcare setting in the future
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Shaping 2025 and Beyond
Shaping 2025 and Beyond is a new report which describes plausible, thought-provoking scenarios of what the next five years may bring, helping governments, businesses and societies strategize.
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Embracing Mixed Mode Research
Why Mixed Mode is more than just a plan B and the way to future-proof your research studies.
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Cliff’s Take: Is Biden’s House Built on Solid Ground?
Approval ratings versus hyperpolarized pandemania