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How do you mystery shop an omnichannel world?
The past year has changed the way we shop and raised our expectations for the omnichannel experience.
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Most Americans support increasing the federal minimum wage to $15 an hour
A new Amazon/Ipsos thought leadership study finds that Americans look to large companies to help push forward raising the minimum wage.
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American consumers want more ways to buy and pay in the future
Ipsos finds unprecedented disruption raised shoppers’ expectations for retail
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For Affluents, is it Time for Optimism?
Here's how to reach affluent Americans as spring approaches, vaccinations increase and the world re-emerges
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Ipsos analysis compares how people in 21 countries feel about themselves
U.S. among three highest-ranking countries on The Body Shop Global Self Love Index
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For Americans, addressing the gender pay gap is important, but not a top priority
Few expect that recovery from the pandemic will bring about equality
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Do current remote workers want to return to the office? It’s complicated.
Four in ten want to return to the office, but just as many would seek a new job if required to do so
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What Will The American Pantry Look Like Post-Pandemic?
Puppuccinos? Ipsos identifies consumer trends that are likely to fade away - or stick!