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Branded Storytelling
Ipsos’ Peter Minnium shares tips on how to craft meaningful branded stories that will connect with consumers.
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Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI): July 2017 AMERICAS
The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Argentina, Brazil, Canada, Mexico, and US.
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[WEBINAR] Activation Workshops: A Webinar About Driving Insights into Action
Does your team struggle to translate data and insights into business building activity? Do you have reams of data and need to identify consumer Jobs to Be Done, or to build brand activation ideas? Ever finish a big segmentation or insights project and need to inspire your team to act on the consumer’s behalf?
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Affluent Traveler Segmentation White Paper
While it’s clear that Affluents are crucial consumers of all things travel-related, it may not be so obvious what behavioral patterns they’re exhibiting, and how best to reach them.
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Ipsos Global @dvisor: International Travel Plans
Recent events are having a negative impact on travel plans to each one of 30 destination countries including the United States, according to an Ipsos survey of over 18,000 adults across 25 countries.
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Ipsos Global @dvisor: Perceptions of U.S. and Other Countries’ Influence on World Affairs
A new Ipsos Global @dvisor poll among citizens of 25 countries points to a dramatic shift in views of the United States’ influence on world affairs since the 2016 Presidential election
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Majority of Americans Believe the Government is Financially Responsible for the Healthcare Services of the Poor
These are findings from the Ipsos Global Health Perspectives Survey
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Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI): June 2017 ASIAME
The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Australia, China, India, Israel, Japan, Saudi Arabia, and South Korea.
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Perceptions of government regulation may give consumers a false security
Ipsos study reveals consumer knowledge on government regulations of products and ads.
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Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI): June 2017 EUROPEAST
The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Belgium, France, Germany, Great Britain, Hungary, Italy, Poland, Russia, South Africa, Spain, Sweden, and Turkey.