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The myths and realities of social intelligence and analytics
While social intelligence is a growing space, there are still plenty of misconceptions about what it is and how it works.
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It’s beginning to look a lot like… an economic mess
In the five charts below, we explore how consumers are coping with where we are right now in the economy.
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Year ends with consumer sentiment below the 50-point mark
All four sub-indices show significant decline
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Eight in ten small businesses say this holiday season is important for their bottom line
The Ipsos/MetLife/U.S. Chamber of Commerce Small Business Index shows wave-over-wave stability
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Post-election, many Americans are surprised by the outcome but trust the results
Post-election FiveThirtyEight/Ipsos poll finds that Republicans are behind Trump and DeSantis for 2024 nominee, while Democrats are fractured.
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[RECORDING] Equality Lounge @ CES 2023
Ipsos is proud to partner with the FQ Equality Lounge, advancing equality together with other leading and forward-thinking brands.
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Bikes, Trains & Automobiles… What is the new normal in consumer mobility?
Revisit our on demand webinar featuring new insights from our Mobility Navigator research, with a focus on shared mobility.
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DEI Leadership: Innovation, Inclusion & Insights
Revisit our recorded roundtable discussion about innovation, inclusion and insights in DEI leadership with some of the most talented experts in the industry.
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Navigating Consumer Uncertainty in Turbulent Financial Times
Research shows that consumers direct their spending in predictable ways that brands can leverage to drive relevance—nostalgia, variety seeking, brand “favorite” status, positioning as a necessity, etc.
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Majority of Americans say religion and spirituality can bring people together
Yet half say religious institutions have too much political influence