Search
-
Grocers Face Renewed Competitive Challenge as Consumers Return to Old Habits
Discover tips for grocery retailers to blunt the impact on revenue as consumers revert to their pre-COVID habits around meal spend.
-
How can brands convert scrollers into shoppers in the Golden Age of social buying?
Digital buying, and more specifically, social buying, accelerated in the upheaval of 2020. With America under lockdown, the pandemic became a moment of opportunity for both platforms and brands as consumers adapted to buying through social media.
-
Americans plan to keep their new pandemic entertainment habits and streaming subscriptions
Ipsos finds the future of media is pervasive and we’re not going back
-
From Pet Chickens to Prototypes
We share tips for when and how to reenter face-to-face, in-person qualitative research.
-
As the country opens up, families are doing better
Ahead of Mother’s Day, it’s clear the toll the pandemic has had on families, particularly mothers, and how that’s making all eager (but cautious) to leave the home this summer.
-
A Tale of Two Pandemics: CPG During & After COVID
We believe there are three key areas consumer packaged goods brands need to address now to set themselves up for growth.
-
Ready or Not, Brands Must Adjust to a Hybrid World
Flexibility: see how Americans are thriving and why they expect more of it post-pandemic.
-
Global public backs COVID-19 vaccine passports for international travel
Survey finds mixed views about mandating vaccine certificates for everyday activities
-
Half of Americans have tried a new way to buy since the pandemic began
First-time use of services like grocery delivery, alcohol delivery and pre-ordered home goods have surged since Ipsos asked consumers at the pandemic’s start – especially among parents.
-
Panda Express, Whole Foods, Best Buy Top Ipsos Ranking on COVID-19 Safety Measures
Ipsos Mystery Shoppers provide an exclusive guide to companies that are successfully implementing health precautions for employees and customers.