Search
-
The Data Paradox: Authenticity will Prevail
How can brands leverage data to deliver a personal experience, and maintain trust? We share tips and insights.
-
Ipsos’ ideas and concepts testing solution - InnoTest is now available on Ipsos.Digital Platform
Ipsos’ ideas and concepts testing solution - InnoTest is now available on Ipsos.Digital Platform in seven countries
-
"What Worries the World?": COVID-19 is the biggest concern for the eighth successive month
Global concern about Coronavirus is once more on the increase. We approach the end of the year with almost two-thirds across 27 nations saying that things in their country are on the wrong track.
-
Cliff’s Take: Our First – And Hopefully Last – COVID Thanksgiving
Many Americans Rethink Thanksgiving Plans, Others Go Ahead With Holiday Travel
-
Higher education is widely expected to move online
Survey for the World Economic Forum finds divergent views about the cost of in-person higher education among 29 countries.
-
Will marketers reach more consumers in a post-vaccine era?
2020 is coming to an end, and the world is both hopeful and chaotic, especially after promising news about coronavirus vaccines.
-
Black Friday 2020: Time to breathe new life into the long-standing retail event
Black Friday 2020 will be like no other. It could make or break retailers’ years. It could mark the death knell of Black Friday itself. A lot is riding on how consumers will react to the lure of the bargain-fest amidst COVID-19 and how well retailers will execute their operational plans.
-
Americans are getting ready for new COVID-19 restrictions – and buying more packaged food
The number of Americans who say they’re preparing for new coronavirus restrictions is rising. Here's what they're buying.
-
ARF DATAxSCIENCE 2020
Ipsos is proud to be a sponsor of the DATAxSCIENCE 2020 – The Future of Forecasting.
-
The pandemic risks significantly worsening gender equality – it is time to act!
Prepared for the Women’s Forum, revisit the results of an Ipsos survey of nationals of G7 countries, highlighting an emergency within the emergency: the fight against gender inequality in the midst of the COVID-19 pandemic.