Search
-
A Tale of Two Pandemics: CPG During & After COVID
We believe there are three key areas consumer packaged goods brands need to address now to set themselves up for growth.
-
Half of Americans have tried a new way to buy since the pandemic began
First-time use of services like grocery delivery, alcohol delivery and pre-ordered home goods have surged since Ipsos asked consumers at the pandemic’s start – especially among parents.
-
Panda Express, Whole Foods, Best Buy Top Ipsos Ranking on COVID-19 Safety Measures
Ipsos Mystery Shoppers provide an exclusive guide to companies that are successfully implementing health precautions for employees and customers.
-
Most in the U.S. and globally are yet to be convinced their government has a clear plan to tackle climate change
Global Advisor Earth Day 2021 survey: Americans widely agree individuals must act to combat climate change, but show limited willingness to adopt more sustainable consumer behaviors
-
Ipsos Perils of Perception: climate change
Around the world people say they understand what actions they need to take to combat climate change, but do they really? We ask them what they might do in their own lives to tackle climate change, and compare the answers to the (sometimes confusing) scientific truth
-
Americans begin to test drive a "new normal"
Some people are leaving their homes as Americans grow increasingly optimistic about the state of the pandemic. But, the effects of the past year still loom large for many.
-
Ipsos Update – April 2021
Our monthly round-up of research and analysis from Ipsos teams around the world covers a range of topics from gender equality and parenting to retail trends and how advertising becomes famous.
-
Consumers – especially wealthy ones – are ready to pay higher prices as the economy reopens
Across industries, consumer demand matches up closely with willingness to pay a higher price – good news for businesses trying to recover from the pandemic hit.
-
Assessing post-pandemic stickiness of product subscriptions
Product subscriptions have gained a new relevance during the pandemic, but will this behavior stick in a post COVID-19 world?
-
App-based takeout surged during the pandemic. But did it drive new business, or reinforce what was already there?
Food delivery surged during the pandemic – especially third-party delivery services. Here’s how Americans used those apps.