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A strong majority of Americans want mask requirements back as delta surges
Many people are pulling back from public activities as the variant spreads widely across the U.S., but consumers don’t expect businesses to require employee vaccination.
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Social Intelligence in Pharmaceuticals
In our latest white paper series, we explore the topic of digital readiness while breaking down the online commentary related to FDA’s approval of ADUHELM (aducanumab).
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The massive change in consumer attitudes as the vaxed pull back
All of that changed in July. Nearly one third of Americans has undergone a massive perceptual shift in the past month, as the delta variant has taken hold.
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Ipsos’ mystery shopping practice honored for third time
Ipsos is one of the winners of the 2021 MSPA Americas Shoppers’ Choice Awards
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Looking Ahead to the 2021 Holiday Shopping Season
Listen in for insights into how shoppers are adapting to the evolving post-pandemic retail landscape, and how they are planning ahead for Black Friday and beyond.
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Did the pandemic boost credibility for e-learning?
The pandemic has shifted how we acquire new skills from kindergarten to graduate and continuing education.
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[WEBINAR] Are EV Owners Charged Up About Quality?
Join us for a complimentary webinar as Ipsos’ US Quality Automotive Practice Lead, Jacob George, and the quality team share their thoughts on what quality means in the automotive world today compared to twenty years ago.
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[WEBINAR] Pharma utilization and cost management for self-funded employers
With rising prescription drug costs increasingly due to cell, gene and other high cost therapies, employers are exploring various approaches to managing drug utilization and spend by their employees. Join us for a complimentary webinar as we explore this topic in detail and outline implications to market access strategy development.
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Americans agree inflation is here – but they don't agree why
Most people blame issues with the supply chain, but Republicans are most likely to blame government regulations
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Product Packaging Takes Center Stage in Marketing-Effectiveness Debate
With consumer attention increasingly divided, how can brands capture consumer interest?