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Shoppers Are Planning to Go Off Script this Black Friday. Can Retailers Capitalize on That?
Many consumers are looking for steals in the moment to add to their game plan for Black Friday shopping.
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Six in Ten Shoppers Are Buying Things They Would Buy Anyway during Black Friday, Small Business Saturday, and Cyber Monday
Three quarters of Black Friday and Cyber Monday shoppers will only be shopping sales
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ARF Young Pros Bootcamp
As a corporate member, Ipsos is delighted to support the Advertising Research Foundation.
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Less than a third of American women identify as feminists
“Feminism” fails to resonate with the majority of American women, according to a National Geographic/Ipsos poll.
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Future of the world order: How do you view the U.S. and China’s influence?
People divided over whether they should follow the U.S.’s or China’s economic & political model.
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Almost Half of Americans Who Donate to Political Campaigns Are Unaware of Online Processing Fees
Over two in five report finding out that smaller donations are subject to more processing fees will make them less likely to donate
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[WEBINAR] The Inside Track: Election 2020
Get the inside track on the key issues as they emerge for the 2020 campaign by attending a monthly complimentary webinar series from Ipsos’ political polling team.
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Maximizing market foresight in pharma & healthcare
Learn how Dynamic Market Simulation (DMS) can be used to “engineer” your organization’s success, simulating a competitive battle (also known as war gaming) as a proven approach to market foresight.
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Real winners and losers of the debate, among people who watched the debate
An Ipsos/FiveThirtyEight poll breaks it down.
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[WEBINAR] Sharpening Physician Insights by Integrating Patient Record Auditing
The global healthcare landscape is rapidly changing; in order to successfully compete, companies must stay up to date on the latest treatment paradigms. Traditional market intelligence platforms often generalize how patient factors shape the treatment landscape, leaving companies wondering how they can deliver further value to physicians. Drawing from unique patient experiences, record auditing can identify how specific patient factors influence physicians’ decisions, delivering insights you need to identify treatment gaps and develop targeted solutions.