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The Customer Experience Tipping Point
It’s no longer just intuition. Research confirms that customer experience is the top reason consumers choose a brand.
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Schedule Coordination and Costs are Biggest Obstacles for Millennials when Planning a Vacation with Friends
Nine in Ten Would Give up Brunch for a Month to Afford a Weekend Away with Friends
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Reuters/Ipsos Data: Core Political (06/20/2018)
President Trump’s approval stands at 43% among all American adults as Attorney General Jeff Sessions continues to top the Reuters/Ipsos Wh’Exit poll.
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Employee Negligence a Significant Information Security Risk to Businesses in the United States, According to New Shred-it Survey
Lack of Information Security Training & Increased Workplace Mobility Contributing to Gaps in Data Protection & Security
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#NewMR The Future of Video
View this on demand webinar to hear how video data is used on different types of studies to gather insights that researchers never imagined possible.
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Behavioral Science Principles for Better Digital Advertising
Hear our experts discuss research-based insights that will help brands develop simpler, more impactful, and persuasive advertising.
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Global Consumer Confidence Measures in at 50.4
June's Global Consumer Confidence Index shows steadiness after a three-month drop of just 0.1 points.
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U.S., Canada Relations Loom Large in the Wake of the G7 Summit
Most Americans and Canadians support participation in NAFTA; Canadians see more benefit for their country
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The Five Facets of Media
Yes, the media world has changed a lot in recent years, but some aspects of the media experience remain fundamental.