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More than half of adults across 34 countries plan to watch the 2022 FIFA World Cup
Brazil and Germany are most widely expected to be the tournament’s finalists
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Voices of Ukraine: Documenting Life During Wartime
This fourth installment of Ipsos’ photo-essay series showcases a fractured healthcare system operating on the front lines. Through this series, we take a deeper look at the daily challenges doctors, nurses, medical workers, and volunteers face in providing care to civilians injured in battleground cities.
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What Veterans Know About Their Benefits and Services
Many Veterans are unaware of some of the services that may be available to them, elevating concerns about how well Veterans are able to make use of these resources when they need them.
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Ipsos Experts & Guest Speakers
Read bios for our expert speakers for the evening from across Ipsos Strategy 3, as well as our special Guest Speaker from the New York Times
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As companies tackle inflation, a generation gap looms
Many brands are struggling to keep customers loyal in a high-cost era. Here’s how younger and older consumers differ on price hikes.
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5 Keys to Successful Advertising in Inflationary Times
Even in advertising, brands do not need to shy away from addressing consumers’ challenges head on – but they do need to be authentic.
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Sustainability Now: How Americans Expect Brands to Step Up
Revisit our on demand webinar to hear exclusive, consumer-centered data that will guide brands to make better decisions about sustainability-focused marketing, communications, and innovation efforts leading into 2023.
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Ipsos Core Political Survey: Presidential Approval Tracker (11/02/2022)
Americans remain pessimistic about the economy and President Biden's approval rating at 40% with less than one week until the midterm elections
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Work
Companies have two big questions about the future of work: What will the implications be for their workforce and what will those effects mean for their customers? For the workforce, will new models — accelerated by the pandemic — emerge? Or will they revert to the old ways? Either way, the changes to how we live, shop, dine, and play could be profound.
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How changes to the way we work will impact how we live
Matt Carmichael, editor of What the Future, sees a key tension between the desire to transform the workplace and the urge to “return to normal.” The future of work, he thinks, could look much like the present.