Search
-
Slowing Down to be Faster
Combining the views of industry experts and using Ipsos insights, this paper looks at the importance of investing time at front end of the development process to drive better business results.
-
Win the Brand Battle During the Holiday Shopping Wars
Discover five strategies to ensure your brand fits into consumers’ holiday stories.
-
[WEBINAR] Affluents & The Smart Home 2.0
Over the past couple years, the Connected (or “Smart”) Home – a technology concept for decades – finally entered the mass market. With the introduction of the smart speaker, penetration has skyrocketed, and led to further product innovation and growth.
-
Social Listening for Creative Storytelling
Read our case study to discover how data-driven social listening dashboards can optimize messaging.
-
Shoppers Are Planning to Go Off Script this Black Friday. Can Retailers Capitalize on That?
Many consumers are looking for steals in the moment to add to their game plan for Black Friday shopping.
-
Do Suppliers Have a Responsibility to Recycle Packaging? Many Americans Think So
Who has more of a responsibility to cut back on plastic packaging and waste: manufacturers, or consumers? How you answer that question may depend on the country you are from.
-
Germany Retains Top “Nation Brand” Ranking, France and Canada Emerge to Round Out the Top Three
France moves to second place with reputational gains in the Governance index. Canada ranks in third place for the first time. The United Kingdom slips by one position, while the U.S. remains in sixth place.
-
Ipsos launches Ipsos.Digital, its fully automated research platform
The new Ipsos.Digital platform offers clients fast, simplified access to global research capabilities and insights.
-
Can financial services tackle health and wellness?
As consumers look beyond traditional markets to address health and wellness, giving new opportunities for financial services companies to step in.
-
Ipsos Update - November 2019
Welcome to November’s edition of Ipsos Update – our round-up of the latest research and thinking from Ipsos teams around the world. Featured topics include mental health, Black Friday, brand-building, climate change and packaging trends in China.