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A Plurality of US Adults Typically Wait until their Contract Is Eligible to Upgrade their Cell Phone
Battery Life Is the Top Complaint about the iPhone and the Most Desired Improvement for New iPhone 5
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Interconnected World: Entertainment and Gaming
Majority (57%) of Online Global Citizens Use Internet for Hobbies... Minorities Download Music (43%), Movies (34%) and Television (22%)
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Ipsos Applauds Clients on Tackles and Touchdowns at ARF 2012 David Ogilvy Awards
Vicks Scores Grand Prize with NFL Inspired Ad, Additional Clients Take Home Big Prizes at Annual Advertising Research Awards
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While Six in Ten (64%) Global Citizens Say They Need to Live Better, Most (81%) Wish They Had a Recipe To Do So
Seven in Ten (73%) Think Living Better Needs a Plan, Three in Ten (27%) Say Life Isn't Something You Can Plan
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Brands Increase Recall with TV/Digital Mix
Study by Google and Ipsos Shows the Power of Mixing Medias
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Amazon Kindles the Fires of Consumer Desire
Ipsos Research Shows the New Kindle Fire is Not Apple's iPad, But It's No Slouch