Consumer Behavior

On a scale of 1 to 10, how would you evaluate your ability to make winning bets on your consumer’s interests and behaviors?

View our on demand webinar for tips and illustrations how to embed Behavioral Science cues across consumer touchpoints in order to increase purchase-decisions.

Optimism Lessens Significantly in Half of the Economies Surveyed, Including The U.S., Mainland China, Germany and India

Please join us for a complimentary webinar as we discusses an often-ignored opportunity for brands to drive growth by embedding these cues across their consumer touchpoints – from websites and advertising to in-store signals and packaging.

View our on-demand webinar to learn how recent advances in AI can facilitate deeper consumer understanding.

Significant Drops Are Seen in India, Spain, Germany, the U.S., Sweden, Italy and Mexico; Meanwhile, Optimism Gains in Argentina, Saudi Arabia, France, Turkey and China

Strongest Gains in Optimism Observed in Argentina, Turkey, China, and France; Japan, Spain, India, and Sweden See Significant Drops.

The laws of growth has called into questions many of the “known” assumptions of brand growth. This

Read more about how Americans are spending their summer along with their anticipated behavior.