Customer Experience


Customer Experience Publication

How your CX data can help you navigate COVID-19 disruption

We share 5 areas where companies can leverage their significant CX investments to help risk mitigation strategies.

ARF Audience X Science

Among the featured speakers, and chosen from hundreds of submissions, Ipsos’ Manuel Garcia-Garcia will be speaking about the Role of Emotion in Human Decision Making and Implications for Brand Success
Customer Experience Publication

The Customer Experience Conundrum

With "they" recognized as the word of the year for 2019, should "customer experience" top the list in 2020?

[WEBINAR] Measure, Manage & Improve Your Retail Performance

How well do you understand your customers’ journey? How many customers are entering your retail locations, or choosing your brand?
Ipsos Update Publication

Ipsos Update - October 2019

This month's edition of Ipsos Update features recent Ipsos research and thinking on trust, customer experience, populism and nativism and our new edition of Flair South Korea.

CXPA Webinar: The Five Forces of Customer Experience

Customers make decisions about brands that directly impact the bottom line: share of spend, retention and advocacy and are all crucial outcomes that you need to enhance to create sustained revenue growth or brand loyalty.

[WEBINAR] The Future of CX for L&G: 5 Key Ingredients

This, our fourth in a series of Lottery & Gaming webinars, focuses on driving customer experience, and therefore your business.

For CX Professionals: Expert Report Confirms Voice of Customer (VoC) Program Success Requires Both Service and Technology Providers

Head of Customer Experience (CX) at Ipsos, Jon Atkin, underlines the importance of choosing a consultative services partner alongside the right technology vendor
Brand Image Publication

Mind the gap: Why what a brand promises and what it delivers matter

Learn more about the promise-experience gap, the benefits of aligning the two and the pitfalls of over-promising.