Media Measurement

ARF AUDIENCExSCIENCE 2026
Media Measurement Event

ARF AUDIENCExSCIENCE 2026

Join Ipsos at ARF’s annual AUDIENCExSCIENCE conference for a showcase of the most urgent challenges and recent breakthroughs in audience measurement.
Media Measurement Survey

Is TV Helping or Hurting Same-Sex Marriage?

New Findings from Ipsos MediaCT TV Dailies Study Shows TV's Impact on America's Gay Marriage Debate
Media Measurement Survey

Ipsos Spins Off its Motion Picture Group

Media Measurement Survey

Socialogue: A Clever Brand Keeps Fans on Hand

Media Measurement Survey

Ipsos MediaCT Tunes In with a Senior-level Digital Media Expert

Paul Wallace Joins Ipsos MediaCT's U.S. Team as Vice President
Media Measurement Survey

Nearly Half of U.S. Adults Believe They Have Little To No Control Over Personal Info Companies Gather From Them While Online

Just Four in 10 Feel They Have a Good Understanding of How to Protect their Online Privacy
Media Measurement Survey

Before Oscar Nominations, Americans Most Likely to Pick Lincoln, Les Misйrables as Top Contenders

Media Measurement Survey

Ipsos MediaCT Names New President for US Research Team

Jon Greenwood to Lead Media, Content, Technology Research Specialty
Media Measurement Survey

Affluent Hard Copy Total Print Readership Largely Stable, Even as Digital Device Penetration Rises Sharply

National Newspapers Grow +3.9% in Average Issue Audience (AIA) in Past Year
Media Measurement Survey

A Plurality of US Adults Typically Wait until their Contract Is Eligible to Upgrade their Cell Phone

Battery Life Is the Top Complaint about the iPhone and the Most Desired Improvement for New iPhone 5
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