Public opinion

Implementing new approaches and staying mindful of common sources of error, opinion polls can remain a vital tool for predicting election outcomes.

This week’s Ipsos’ Core Political illustrates President Biden’s waning support among Republicans and independents on specific issues as his overall approval rating stands at 44% this week.

A recent Reuters/Ipsos poll finds that only one-quarter (25%) of Americans believe the country is headed in the right direction.

The positives people feel toward technology do not shield brands from negative public backlash during instances of scandal or crisis. Here’s what you can do about that.

Two Ipsos surveys investigate impressions of the tech sector, possible solutions to the problems the industry faces, and how partisanship impacts both.

This week’s Ipsos’ Core Political shows that Americans remain mostly disapproving of President Joe Biden’s performance in office.

Over half of Americans report disapproval of Joe Biden’s presidential performance

Four in five physicians in new poll say they faced potential medicine shortages during the pandemic

New ABC News/Ipsos poll finds Americans divided on involvement in Ukraine, Supreme Court