A Voice of the West Special Ipsos Reid Report

Retailers & the Environment: A Consumer View

Inspired by EPIC: The Vancouver Sun Sustainable Living Expo, Ipsos Reid conducted a research study designed to help retailers identify ways to demonstrate their commitment to environmental standards that their customers and potential customers will notice and appreciate. The study was conducted between April 2 and 10, 2008 using Ipsos Reid's Voice of West InterActive Forum, a custom panel designed by Ipsos to answer unique and quick turnaround questions. The panel contains more than 5,000 British Columbians who have been randomly recruited to match the overall characteristics of the adult population.

Gain a better understanding of what consumers think of BC's retailers and learn how to improve your environmental quotient in a way that will be impactful.

Related news

  • ANA: Automation without alienation
    AI Event

    ANA: Automation without alienation

    Join us for ANA’s one-day conference and hear from brand marketers who have harnessed the power of AI to drive efficiency and growth – all without sacrificing the human touch that drives consumer connection.
  • Amazon Ads unBoxed
    Advertising Event

    Amazon Ads unBoxed

    Ipsos is delighted to be taking part in Amazon’s annual flagship advertising conference packed with product announcements, customer stories, industry expertise, and actionable strategies to help deliver business outcomes.
  • [WEBINAR] How American brands can win carts and minds
    Brands Events replay

    [WEBINAR] How American brands can win carts and minds

    Learn how U.S. brands are leaning into their stories and winning Americans’ loyalty.