Ipsos and AXA publish today the 11th wave of the Future risks report. Conducted among a sample of 19,000 people representative of the national populations within 15 countries in the world and +3,000 risk experts within 50 countries, this study measures and classifies the levels of fear but also the feeling of vulnerability in the face of 25 different life risks.
Recent research conducted by Ipsos across numerous categories brought to light the importance of Expectations, Context, and Empathy in driving brand choice.
In the run-up to the presidential election, ADAN (Association for the Development of Digital Assets), commissioned KPMG France's Blockchain & Cryptos teams to conduct a study on the adoption and industry of cryptos in France, with the aim of sizing up the sector and the economic and political potential for the country.
Ipsos surveyed a representative panel of 2003 French people about their relationship with cryptocurrencies. The results of this survey were analyzed by KPMG
