We are known throughout the world for being a leader on market research and customer insight. To celebrate our 40 years in the industry, this four-part blog series looks at how the retail landscape has changed – and what the future has in store.
To stay in touch with the sheer pace of information delivery, we’ve created a fast and lean qualitative approach – Overnight Qual – to deliver insights at speed.
Young people today make up the largest youth population in history. Their successes and struggles are as diverse as their personalities and aspirations.
The Future Cities Dialogue engaged urban citizens in possible future urban scenarios. Citizen feedback on their preferences and priorities for future urban living is feeding into Innovate UK’s broader work on future urban systems integration and understanding and identifying the market opportunities this generates.
The average global economic assessment of national economies surveyed in 26 countries is up one point with 41% of global citizens rating their national economies as ‘good’.
Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
Today Ipsos Peru launches the local version of Ipsos Flair, dedicated to Peru and Peruvians. The publication explores the individual facets of the individual, whether as consumer, citizen, spectator or employee, with the aim of overturning stereotypes and thinking in a profound and innovative way.
In face of this fast-information-spreading world and fast development of different channels, insurance companies should make more effort to build distinctive brand image in a comprehensive way. To strengthen delivered brand image, insurance companies should pay more attention to the moment that customers interact with insurance companies.
The MENA region has some of the highest internet penetration figures in the world and a proliferation of high end devices. In parallel, operators have invested heavily in fixed and mobile broadband services to be able to deliver high quality experiences to customers.