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Presidential election in France: Emmanuel Macron re-elected but abstention hits record high
Rejection and a weariness of voting to keep candidates out rather than in is the prevailing sentiment among abstainers and voters who cast a blank or invalid ballot, with little support for the plans of the two candidates among those who did cast a ballot. This survey conducted by Ipsos and Sopra Steria for france-tv and radiofrance on the motivations for voting shows that neither Marine Le Pen nor Emmanuel Macron truly succeeded in convincing those beyond their electoral base of the first round.
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London maintains top “city brand” ranking from 2020 to 2022. Paris rises to second and Sydney lands in third.
London preserves its spot as the world’s most admired city in the 2022 edition of the Anholt-Ipsos City Brands Index. Paris, Sydney, New York, and Rome round out the top-5, but there has been some movement in the bottom half of the top-10 cities:
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82% of French people say they are worried about the global risks of cyber-attacks
These are the results of a survey on the attitudes of French people towards cyber security, conducted in partnership with Sopra Steria, a European leader in the field of technology recognised for its consulting, digital services and software development activities.
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Driving compliance at the frontline
This paper is recommended reading, by our Mystery Shopping experts, for any organisation – regulators and the regulated – interested in ensuring that frontline staff are adhering to regulatory standards and are treating customers fairly.
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MediaCell: the future of cross-media measurement
MediaCell is a versatile solution with a number of potential applications.
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Mega Trends: How they affect consumption in Colombia
To begin with, we must understand what Mega Trends are: in an interconnected world, with the speed and above all the amount of information we have access to nowadays, it is easier to identify trends, which go beyond fashion; their focus lies in understanding where we are going as communities, and in our case, where consumers are going.
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Feminism and the glass ceiling in Colombia
Aware of the positive effect that gender equality has on economic growth and sustainable development, the member states of the United Nations committed themselves in 2000 to the Millennium Development Goals, and since 2015 through the Sustainable Development Goals (SDG), to achieve gender equality and to end all forms of discrimination against women and girls.
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Public Opinion on the COVID-19 pandemic
In an uncertain world, data matters. Ipsos experts share the latest research and analysis related to the coronavirus pandemic.
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[WEBINAR] GreenBook: How to engage your Gen Z consumers in online communities
Join Ipsos’ Christie Moorman, Jennifer Torgersen, and Sarah Dewald for an enlightening discussion about how to leverage online communities as a powerful tool for meaningful interaction and collaboration with your Gen Z consumers.
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Ipsos Update - January 2022
We start the year with a look at the global public’s predictions for 2022 and the latest research on the key issues ahead, including inflation, living with Covid-19, and climate change.