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Reader’s Digest Most Trusted Brands in Canada Revealed for 2017
Nine in ten Canadians (93%) say they tend to buy from companies they trust more.
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Digital Innovation in Banking: Outsource and Let the Tech Pros Take the Reins
Today’s banks are feeling the squeeze from Silicon Valley’s fast-moving Financial Technology pioneers.
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Most Canadians Expect Companies to Support Causes and Make a Profit
New Ipsos study reveals how Canadians feel toward cause marketing. Strong cause marketing programs and not-for-profit partnerships are more necessary than ever for corporations.
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How “Word Of Mouth” Is Working In Russia
Goods manufacturers want consumers to discuss the benefits of their products widely, and are glad to have “word of mouth” helping them in promoting goods and contributing to advertising efforts.
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How Millennials Of The USA Will Shape Tomorrow's Payments Landscape
Millennials are coming of age – their choices, their behaviours and their concerns are set to profoundly shape developments across every spectrum of business and commerce, and nowhere more so than in how they access their money.
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[EVENT] Financial Services Research 2016
Financial services research is increasingly being used to shape the UK's financial capability strategy. Attend the Financial Services Research Conference to find out how research and insight is being used to radically reshape financial processes and institutions.
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Shaping of Digital Financial Service Trend From The Needs of Taiwanese Consumers
The benefits of mobile payment are for users to eliminate the need to take out cash or cards, simplify the process to enter card info and verify the validity of transaction, and increase the speed of payment process.
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Ipsos Awards Top Honours for Financial Services Excellence in Canada
Ipsos is pleased to announce the winners of its 2016 Best Banking Awards, an annual program that recognizes Canadian financial institutions for excellence in customer experience.
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Brazil Pulse - The Disapproval For Acting President Michel Temer Grows - July 2016
Temer's administration is regarded as bad or very bad for 48% of the population - worsening 5% vis-à-vis the month of June. Other evaluation indicators show significant deterioration.
As Dilma’s trial by the Senate approaches, the disapproval for acting President Michel Temer grows. Dilma’s approval grows for the fourth consecutive month.
Consumer confidence index drops 2 points, putting an end to three months of gradual increase. It is the first drop of the index for Temer’s administration. There is a growing sense of concern about the Brazilian future. -
Is the Behavioural Lens Out of Focus?
How to make behaviour work in CPG, financial services, technology and retail? Using behavioural science to get closer to the consumer.