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Ipsos work on Rohingya crisis wins World Bank South Asia region project of the year
Ipsos fused data from drone-acquired aerial imagery, social media analytics, multi-spectral imagery, and ground surveys for WB assessment of Rohingya migrant crisis in Cox Bazaar, Bangladesh.
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How to implement an effective customer engagement strategy
In the digital world, customers often expect their problems and requests to be met with near-enough immediate action and solutions. To do this well, retailers need to establish a solid customer engagement strategy that takes into account a number of actions including:
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Promising signs of improvement emerge on UK high streets
Footfall on May Day bank holiday (6th May) helped contribute to the strong month with the number of shoppers up by +8.4% on levels last year.
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Ipsos Update - July 2019
July’s edition of Ipsos Update presents our latest research and white papers on topics including refugees and human rights, online security and trust in the media, Out of Home advertising and subscription services.
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Widespread concern about artificial intelligence
New global poll for the World Economic Forum shows more agree than disagree that governments and companies’ use of AI should be more strictly controlled.
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