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[Webinar] Ipsos at the 2024 ESOMAR conference
Join our webinar to uncover the insights shared by our experts during the ESOMAR 2024 event.
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[Webinar] Gen-AI-Powered Persona Bots: Bringing Healthcare Segmentations to Life
Watch Ipsos’ webinar, "GenAI-Powered Persona Bots: Bringing Healthcare Segmentations to Life
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Ipsos Update - October 2024
Trends, News, Ageing … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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What Worries the World – September 2024
Conducted monthly in 29 countries among 20,000 adults for over a decade, the Ipsos What Worries the World study offers an exceptional snapshot of world opinion on pressing global issues.
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Ipsos answers Esomar 20 questions around Gen AI
Discover how Ipsos addresses key AI topics with our comprehensive answers to the ESOMAR 20 Questions framework. Learn about our AI capabilities, ethical guidelines, and data governance protocols to ensure responsible and transparent AI usage.
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Predicting Opportunity in Emerging Therapies
The advent of groundbreaking therapies in the metabolic sector, including GLP-1, offers substantial opportunities for pharmaceutical companies, yet accurately estimating the size of these emerging markets, marked by significant unmet clinical needs, presents distinct challenges.
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Ipsos Global Trends: 10-year anniversary
Ipsos’ largest public survey in its history. 50,000 interviews, 50 markets, 74% of the world's population and 90% of the world's Gross Domestic Product.
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September 2024: Consumer confidence largely up Latin American countries
In contrast, sentiment is more mixed in Europe
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Nouveau Nihilism
As economic stresses are preventing many from realising their long-term dreams, a sometimes- but-not-always-fatalistic “live for the moment” attitude is rising. Focus on helping people bridge the gap between their aspirations and their realities.