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Ipsos Delivers a Curated Insight Ecosystem
Collaborative learning platform curates multiple streams of intelligence around clients’ business questions.
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How Australia Eats, Thinks About And Shops For Food
This study reveals the actual food attitudes and behaviour of everyday Australians.
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Is There Still Room to Innovate When Consumer Needs Are Largely Met?
A critical role of marketing research is to identify unmet needs and determine innovation opportunities to fill the void, profitably.
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Everything You Need to Know About The European Affluent
This first edition of the newsletter tells you all about the interests and leisure activities of the upper layer of the European population.
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In search of the « middle-class Australian » ?
A look at culture and lifestyle trends, and attitudes to financial security and retirement in Australia.
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Self-storage industry in Japan
Japan's self-storage industry has been growing with all the favourable conditions – a high percentage of middle class population, shoebox-size living spaces, a high population density and an active culture of consumerism.
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Flair Mexico 2016 - A Year of (more) Scrutiny and Change
“Discontent”, “disappointment”, “mistrust”, “pessimism”, “crime”, “poverty”, “corruption”, “insufficient economic growth”… The list goes on and on.
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China Pulse - June 2015
China’s Economy Showed Steady Growth In the First Quarter of 2015 with 7% YOY Growth; Total RSCG went up by 10.0% in April.
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Life In Kazakhstan 2015
An Ipsos poll commissioned by the Eurasian Council on Foreign Affairs (ECFA) shows the majority of Kazakh adults, when asked about quality of life in the country, feel that things are heading in the right direction.
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Pisa VS Florence: the Two Ways to Make a Brand Attractive
Both Florence and Pisa attract over one million visitors every year, but not at all for the same reasons.