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[EVENT] Social Data Summit 2020
On June 3, join Ipsos’ Steve Reeves to hear more about Eating for Health: Mapping Trends Through a Consumer-Driven Lens.
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[EVENT] Approaches for Impulse and Considered Purchases @ARF NxNE
June 15-19 - The Advertising Research Foundation is hosted a week-long virtual conference featuring experts from brands, creative agencies and academia who will share insights to help marketers influence behavior, build brands and navigate the new normal.
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The Forces of Customer Experience [Webinar recording]
Do you truly understand the Forces that are at play in your customers’ minds? This new webinar accompanies our brand new CX whitepaper, 'The Forces of Customer Experience: The science of strong relationships in challenging times'. Hear from the author of the paper and Ipsos' CX Chief Research Officer, Jean-Francois Damais,
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Signals #5: Understanding the coronavirus crisis
This fifth edition of our Signals digest continues to bring together Ipsos’ latest research on coronavirus, including new POVs, country insights, and the latest from the public opinion tracker.
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Automotive purchase intention driven by COVID-19 social distancing concerns
New Ipsos Auto Global Study reveals U.S. and China pre COVID-19 vehicle intenders are more likely to buy after the pandemic.
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Ipsos Update - May 2020
This month’s edition of Ipsos Update brings you a round-up of the latest research and analysis from Ipsos teams around the world.
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How Ipsos are already planning for retail, office and public space recovery
As we approach the ‘new normal’ we have been working hard to develop solutions to maximize social distancing awareness. Naturally this applies to all locations; retailers, offices, warehouses, public places and transport hubs to name just a few. For many years we have been installing our Occupancy solution however, given the current situation, we have developed this further. The Social Distancing Live Occupancy Solution was designed for essential retailers in mind but now, as we approach life 2 meters apart, this solution is being implemented in office buildings as well as retailers.
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Leading pharmaceutical brands demonstrating leadership
As Covid-19 continues to disrupt traditional care norms, major pharma products have an unprecedented opportunity to define new market dynamics and demonstrate population health leadership.
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Assessing the risk profile of recently launched drugs
Manufacturers of the 48 launched products since January 2019 are facing a unique challenge in the current Covid-19 market.