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Global Consumer Confidence Ties Record High
March's global consumer confidence Primary Index has risen to 50.6 to tie January 2018's record high.
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Alcoholic Drinks: What's Trending?
The alcoholic drinks industry, like many others, has experienced an interesting journey over the past few years. Regulatory changes and barriers, demographic shifts, changing consumer preferences, increased concern about health and technological evolutions are just some of the reasons why the market place has been disrupted.
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[EVENT] Society of Behavioural Medicine Conference
On April 11, join Ipsos and America’s leading scientists and practitioners at SBM’s conference dedicated to understanding the multidisciplinary role of behaviour in improving health.
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[WEBINAR] Consumer Perceptions on the Future of Automotive Mobility
April 10 - How is today’s rapidly evolving mobility landscape impacting consumer behaviours, especially those of younger consumers?
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Ipsos Update - March 2018
March’s edition features new papers on the African middle class, women's economic empowerment, and a neuro take on the Super Bowl ads. There are also global public opinion studies on the recent Winter Olympics and attitudes towards transgender people.
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[WEBINAR] Food(Service) For Thought
March 28 - The Ipsos Foodservice Monitor (FSM), a syndicated program examining the Canadian market needs with market behaviour to offer its subscribers a 360 degree view of the out-of-home sourced foodservice experience. Foodservice is big business in Canada. Eating off-promise is a growing trend. Technology is linked to food making decisions. Watch this webinar featuring trends you need to know to say competitive in this industry.
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[EVENT] ARF’s ConsumerXScience Conference & David Ogilvy Awards
On March 27 & 28 - Ipsos is proud to be once again sponsoring the 2018 David Ogilvy Awards – an evening dedicated to celebrating the extraordinary and/or creative use of research in the advertising development processes of research firms, advertising agencies and advertisers.
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The Renovation of Canadian Eating Routines
Discover five trends that are transforming Canadian eating routines.
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Global Consumer Confidence Index Shows Uptick in February
The global Ipsos Consumer Confidence Index is showing a slight uptick to 50.3 in February.
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African Lions: Who are Africa’s rising middle class?
The African middle class are thriving, and with that brings new opportunities. But who exactly are the African middle class? And how can we understand more about them?