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Ipsos House: The ideal arena for uncovering the truth behind human behaviour
Three case studies from Ipsos House showcase the opportunities for investigating human responses, motivations and behaviour offered by the research facility.
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Human Curation in an AI world
Human curation is more important than ever in an age of ‘Infobesity’ as it offers qualities that are not replicable by AI. We show how a fusion of AI synthesis and strategic human curation can help to drive business impact.
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Black Friday: Shifting its Centre of Gravity
Ahead of Black Friday 2018, Tim Denison traces the history of a retail event that has evolved into a global phenomenon. But what is different now to previous years, what can retailers learn, and what shape can we expect Black Friday to take in the future?
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Instagram’s Impact on Indonesian Businesses
With Instagram’s global influence of bringing consumers closer to the things they love, which includes, Small and Medium Businesses (SMBs), the platform has grown to be one of the most widely-used business platforms in Indonesia.
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[WEBINAR] Evidence-Gap Analysis
Tactical approaches to articulate value and increase collaboration between HEOR and market access.
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Ipsos Update - November 2018
November’s edition of Ipsos Update includes two new editions of Flair on Brazil and Russia, our latest white paper on the future of mobility, features on healthcare and the media consumption of business executives, alongside the latest ‘nation brand’ rankings.
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Flair Russia 2019 - The Time of Adjustments
For decades Russia has been at the forefront of world affairs, geopolitical issues, and international news. This first edition of Ipsos Flair Russia is all about its people, their aspirations, their expectations, and their everyday life.
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Ipsos reinforces its Social Media Intelligence capabilities with the acquisition of Synthesio
Ipsos is pleased to announce the acquisition of Synthesio for an amount of over USD50 million in cash.
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Flair Brazil 2019 - The Sound and The Noise
Brazil’s recent history has been a series of monumental events. All facts typical of traditional historiography, especially political and economic facts, may easily illustrate the country’s last few years.
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Reliability in Peru's Regional and Municipal Elections 2018
On Sunday October 7th, the municipal and regional elections were held in Peru, and Ipsos in Peru's team managed to unfold a wide-ranging coverage of the event.