Search
-
2016 US Elections - Clinton and Trump Have Both Seen Their Favorability Ratings Improve (November 3)
With less than a week to go, the general election matchup has remained stable – despite last Friday’s final October surprise. Clinton and Trump have both seen their favorability ratings improve as partisans are coming home for the big day while undecided voters continue to decline as a share of the electorate.
-
2016 US Elections - Clinton Remains At 43% Though Trump’s Dropped To 37% (October 26)
With less than two weeks to go until election day, the battle for the White House is essentially unchanged with Hillary Clinton leading among likely voters in the mid-single digits. Donald Trump’s high unfavorability ratings make it hard to see his path to victory with the little time remaining.
-
2016 US Elections - What Are The effects of Trump’s “Hot Mike” Incident? (October 19)
Three weeks out from election day the Reuters/Ipsos poll finds Clinton’s bump from the last week or so receding just in time for the third debate. The effects of Trump’s “hot mike” incident and second debate performance appear to have subsided somewhat, and the election has reverted back to pre-debate levels.
-
[EVENT] The Age Of MADTECH
We’re in a new era in the world of media, advertising and technology — it is the age of MADTECH!
-
2016 US Elections - Clinton’s Favorability Holds Steady From Last Week (October 12)
Donald Trump is having a bad week. Favorability scores of the Republican have declined since release of the 2005 audiotapes and Hillary Clinton maintains a sizable lead in national polls. However, Trump’s support level has not dropped since last week indicating there may be a floor to his potential losses.
-
More Than Words - Harnessing The Language of Images Across Social Media Platforms
With the rapid rise of visual language, it is becoming increasingly important for both researchers and brands to understand how to unpick and analyse this new vocabulary; deconstructing the discourse, to stay ahead of the curve.
-
[EVENT] Commercial Drones In Agribusiness – Opportunities and Challenges in Asia
Ipsos Business Consulting will be hosting a serious of seminars which will providing an overview of the UAV/ Commercial Drone industry. In the seminar we will highlight the key trends for drones in crop management as well as major drivers affecting potential adoption and growth for agriculture drones in Asia.
-
Brazil Pulse - The Temer Administration Was Considered Bad - September 2016
In September, the perception regarding the country’s direction has stagnated at a negative level. Evaluation of Temer’s administration drops 4% in the bad/very bad indicators, but it does not convert to good/very good.
-
Affluent Media Engagement Continues to Rise; A Majority of Media Brands Saw Their Affluent Audiences Grow in 2016
40th annual Survey of Affluents also reveals rising interest in social, mobile and ambient advertising.