Consumers


Social Listening Publication

Using Social Intelligence for a Sharper Vision of Your Brand and Category

Marketers need to understand their category’s dynamics to optimally position themselves and compete effectively. To do this, they must get the consumer’s perspective – because consumers, not industries, are defining today’s markets.
Consumers Survey

Middle East - Primary Consumer Sentiment Index - July 2017

The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Israel and Saudi Arabia.
Consumers Survey

ASIA - Primary Consumer Sentiment Index - July 2017

The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Australia, China, India, Japan and South Korea.
Consumers Survey

Europe East - Primary Consumer Sentiment Index - July 2017

The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Belgium, France, Germany, Great Britain, Hungary, Italy, Poland, Russia, Spain, Sweden, and Turkey.
Consumers Survey

South Africa Primary Consumer Sentiment Index - July 2017

The South Africa Primary Consumer Sentiment (“Consumer Confidence”) Index (“PCSI”) as measured by the Thomson Reuters/Ipsos PCSI for July,2017 is up 0.6 percentage points over last month.
Consumers Survey

LATAM - Primary Consumer Sentiment Index - July 2017

The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Argentina, Brazil and Mexico.
Consumers Survey

North America - Primary Consumer Sentiment Index - July 2017

The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Canada and the United States.
International Survey

Recent Events’ Impact on International Travel Plans

Recent events are having a negative impact on travel plans to each one of 30 destination countries including the United States, according to an Ipsos survey of over 18,000 adults across 25 countries.
Consumers Survey

Competing or completing?

Amazon is combining the “shop local” and “shop online” trends