Who doesn’t like to take time off? We know European Affluents certainly do! On average, they take 5 holidays a year (3 in their own country, 2 abroad) and 20% takes over 4 holidays abroad per year.
In 2016 Bill Gates, just like in 2015, was the richest man in the world. The American business magazine Forbes estimated his assets at $75 billion, that's $4.2 billion less than the year before. Yet the former CEO of Microsoft is not known as an icon of luxury and high living, large yachts and expensive cars are not for Gates! His preference is towards charity projects and the funding of medical research.
What motivates people to go on holiday? When to go, and where? Focusing on people from mainland Europe, the US and Brazil, a number of trends emerge in the 2016 Ipsos/Europ Assistance Barometer.
Affluent interest in summer travel is hitting new highs, reflecting not only an enthusiasm for travel, but also shifting personal priorities and a broader sense of economic comfort.
Three in Four (76%) Global Respondents Optimistic 2014 Will Be a Better Year than 2013 While Only Half (53%) Expect Global Economy to Be Stronger. On the Personal Side, A Strong Majority (77%) Expect to Make Personal Resolutions for 2014 While Half (53%) Admit 2013 Was a Bad Year for Them and Their Families
Recently, Thailand has indicated interest in capturing the opportunities for growing the luxury retail sector via the volume of tourist shoppers and growing local middle class. In a global survey by MasterCard, it was found that Bangkok visitor spending contributed to annual USD 14.4 billion dollars, ranking 4th globally in visitor spending.
