In this year’s Ipsos Education Monitor, we look at evolving attitudes towards social media and AI, the role universities play in shaping success, and expectations for the next generation.
On July 27, join Ipsos’ Dave Smith at the ANA Digital & Social Media Conference. His topic, How to Leverage Branded Content to Drive Brand KPI’s, will highlight the role time in view impacts Brand KPI’s. Along with a set of best practices around brand integration, device & format differences to develop stronger campaigns. As brands invest more in branded content programs to reach & impact their audiences they are placing more attention on its effectiveness. If you cannot attend this session, contact us to schedule a private presentation.
July 18 - Social media has got us all in its grip. And not just millennials (who are practically attached to their devices) – but a solid percentage of people between 55-64 are also checking the news and catching up with friends.
May 23 - Are you prepared for the ‘new normal’, while our world is being re-shaped by long-term cultural change driven largely by generational replacement?
Ownership of voice-activated speakers is now at 8% amongst GB adults. Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
On January 24, join us for a complimentary webinar featuring Ipsos’ 10 Golden Rules of engagement that have been the foundation of our approach to community management for almost two decades, from the lens of behavioral science.
In the era of Big Data, it is easier than ever for companies to interact with their customers and access their opinions over the internet. To capitalize on this, companies have created online communities or other platforms to hear feedback and/or recommendations from their most loyal consumers.
Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
If you were to Google Argentina, you would find more than 1 billion results: the major part is about Tango, Carlos Gardel, football, amazing landscapes populated by gauchos, food, asado, beef and wine production, politics and shows with the Peron couple, popularised by Madonna...
