Society

Sentiment down in North America but up in Europe; consumer confidence in Turkey plummets.

In five infographics, we uncover interesting insights into the generation that came of age as the Berlin Wall fell and the internet rose.

A majority across 29 countries believe abortion should be legal in at least most cases.

The culture of ESG in South Africa

Sentiment is significantly down in Great Britain, France, Hungary, and the Netherlands.

The latest in our Ipsos Flair series shines a spotlight on France – a country, like many others, experiencing simultaneous and interdependent crises: geopolitical, economic, climate, refugees, social and identity-related.

Darrell Bricker, Global CEO, Public Affairs, Ipsos highlights the importance of seeing the trees in the data forest.

This research, conducted by Ipsos in Switzerland for the United Nations High Commissioner for Refugees (UNHCR), explores the plans, perspectives and intentions of Ukrainian refugees across Europe, and internally displaced persons (IDPs) within Ukraine.

In a world of crises, brands must prioritize empathy, security and social/environmental responsibility. Understanding evolving views of globalization and capitalizing on the trend towards national and local brands are key strategies for success, while empathy and understanding consumer behavior remain crucial as uncertainty persists.