Technology

At our first KEYS webinar of 2026 we looked at what’s really happening on screens these days.

Exploring AI moderation and when to use it

Join our Keys webinar unveiling the insights of the 9th wave of the Ipsos Global Trends survey

Read our new viewpoint and delve into the paradox of early cancer detection: how expanding screening methods – particularly multi-cancer early detection tests – while life-saving, pose considerations such as psychological impacts, false positives, and ethical dilemmas.

The Ipsos Predictions Survey 2025 is a 33-country study which looks at people’s expectations and predictions for the year ahead.

AI is transforming beauty standards through personalised product recommendations, virtual try-ons, and skin analysis tools. However, it also presents challenges by promoting unattainable ideals and reinforcing stereotypes. We explore how brands are addressing these concerns.

This Ipsos Views white paper explores the role of AI as part of curation and how human expertise and AI speed can work best together.

However, people expect climate change to worsen in 2024, the Ipsos Predictions survey finds

Get ready to dive into the world of disruptive innovation - a game-changing force that transforms industries and alters consumer preferences.