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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Marketing Anchors

Marketing Anchors

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  • NHS Publication

    Why do patients with disability report poorer experiences of inpatient care?

    For International Day of People with Disabilities Michelle Gray and Vicki Bolton look at results from the 2021 Adult Inpatient Survey, coordinated by Ipsos on behalf of the Care Quality Commission, to examine how experiences of health care differ for people who live with disability.
  • Coronavirus Survey

    Cabinet Office COVID-19 Campaigns Research

    Ipsos conducted 16 waves of tracking research on behalf of the Government’s COVID-19 Communications Hub between March 2021 and January 2022.
  • Healthcare Publication

    The Future of Healthcare Segmentation

    As the healthcare sector evolves at speed, pharma needs an improved framework to guide its marketing effort and answer the eternal business questions: who to target and how.
  • Improvement seen in research-based pharma industry reputation

    Research by Ipsos commissioned by the International Federation of Pharmaceutical Manufacturers and Associations (IFPMA) shows an improvement in research-based pharmaceutical industry reputation, with people valuing pharma innovation and the benefits it brings to society.
  • Northern Ireland Publication

    Consumer Food Shopping Experiences Research

    As the impacts of the cost-of-living crisis continue to be felt around the UK, consumers in Northern Ireland are noticing ongoing increases in the cost of their regular food basket, according to new Ipsos research for the Consumer Council in Northern Ireland.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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