Insights Hub

All content

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  Gender Survey

  Men are not emasculated by caring for children

  In collaboration with the Global Institute for Women’s Leadership at King’s College London and International Women’s Day, Ipsos finds that the majority of British men no longer see childcare as the preserve of women.

  03.03.19
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  Ipsos Update Publication

  Ipsos Update – March 2019

  March’s Ipsos Update presents our latest research on the future of the global population, ageing and attitudes towards automation. We also introduce new white papers on mothers in Asia, Japanese society and brand-building advertising campaigns.

  01.03.19
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  Media Publication

  Finding Your Voice

  Voice technology is increasingly popular, but do brands know what consumers want from voice? We partnered with the IAB UK to decode the technology and help brands make the most of voice opportunities.

  19.02.19
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  Market Research Publication

  Ipsos Research Highlights - February 2019

  Welcome to our review of 2019 so far. It's been a tough start for Theresa May as confidence to get a good Brexit deal continues to fall. Meanwhile as Labour rebels leave the party, we have record levels of public dissatisfaction with Jeremy Corbyn.

  18.02.19
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  Methodology Publication

  Research futures: Drivers and scenarios for the next decade

  In ten years’ time, the research ecosystem will look very different. New scenarios on the future of research from Elsevier and Ipsos uncover the biggest drivers of change shaping how knowledge will be produced and shared in the future.

  14.02.19

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  Ipsos Thinks Publication

  The Perennials: the future of ageing

  We turn our attention to understanding what it means to be old today, exploring our ageing societies and their challenges and opportunities.

  13.02.19
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  Evaluations Survey

  Indecent Images of Children (IIOC) Campaign Evaluation: Year 3

  Ipsos carried out a third wave of research evaluating the Indecent Images of Children (IIOC) Campaign, on behalf of the Home Office, the Internet Watch Foundation and the Marie Collins Foundation.

  13.02.19
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  Ageing Survey

  Global study finds high levels of concern about ageing

  Ipsos’s new global study, conducted in partnership with the Centre for Ageing Better, a charity funded by an endowment from The National Lottery Community Fund, illustrates the attitudes to ageing across 30 countries.

  13.02.19
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  Advertising Publication

  Be bold, be creative, do research!

  How early communication research enables marketers to make more creative, bolder advertising … faster.
  
  

  12.02.19
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  Financial Security Survey

  The British Business Bank 2018 Business Finance Survey

  The 2018 Business Finance Survey among SMEs, conducted by Ipsos on behalf of the British Business Bank.

  12.02.19
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  Transport Publication

  We need to talk about infrastructure (but how?)

  A guide for infrastructure leaders, strategists and communications professionals from the Ipsos Infrastructure Team.

  12.02.19