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• Consumers Publication

  Cricket, The Genuine All-Rounder?

  Jamie Robertson, sponsorship expert at Ipsos, explains to us why cricket's specificities make it a versatile type of sponsorship.

  29.11.09
• Market Research Publication

  Focusing the Brand for the Coming Recovery

  Is there a glimmer of light on the horizon? Perhaps. There are certainly glimmers of optimism that the worst recession since the 1930's may be abating, yet unemployment is still on the increase and consumer spending continues to be noticeably down, wreaking havoc on economies and confounding Marketers.

  29.11.09
• Consumers Publication

  Encouraging Home Broadband Adoption Research Report

  More than a fifth of all adults in the UK are still completely excluded from the internet, according to new BBC research conducted by Ipsos and Essential Research into ways of tackling Britain's digital divide.

  16.11.09
• Consumers Publication

  `Smarter' Ads on Digital TV

  Within an ever-evolving digital market, coupled with a state of recession, the television industry faces greater competition, challenges and opportunities than ever before. This is a bite sized Thought Piece from Ipsos MediaCT.

  09.11.09
• Public opinion Publication

  Trust in Doctors 2009

  This report presents the findings of a survey conducted by Ipsos on behalf of the Royal College of Physicians (RCP). The main objective of this survey was to examine the level of public trust in a variety of professions and types of people, including doctors.

  05.11.09

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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• Customer Satsisfaction Publication

  Getting the Basics Right? - Customer Service in Britain today

  For the third consecutive year, customer service is the top issue people take into account when judging a company (it overtook quality of products/services and honesty/integrity in 2007 and has remained in pole position since).

  05.11.09
• Public opinion Publication

  Teachers Omnibus Flyer 2009

  A 4-page flyer describing Ipsos's Teachers Omnibus and its schedule for 2009

  02.11.09
• Public opinion Publication

  Young People Omnibus Flyer 2009

  A 4-page flyer on Ipsos's Young People Omnibus

  02.11.09
• Consumers Publication

  Sensational F1 Continues

  Simon Lincoln, sponsorship expert at Ipsos, talks about the impact and the trends in brand associations with Formula One.

  29.10.09
• Market Research Publication

  Creativity in Qual

  Simon Riley, Research Director at Ipsos, talks about the Creativity in Qual and presents a personal list of forms of creative collaboration.

  29.10.09
• Public opinion Publication

  Public views on contestable element of the licence fee

  The BBC Trust commissioned Ipsos to conduct quantitative and qualitative research to gauge the public's view of specific proposals put forward by the government to use some of the television licence fee to fund the provision of news by providers other than the BBC.

  25.10.09