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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Marketing Anchors

Marketing Anchors

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  • Politics Survey

    Scottish Environmental Attitudes and Behaviour Survey 2008 (SEABS '08)

    The Scottish Government commissioned a nationally representative survey of just over 3000 adults in Scotland to explore attitudes to the environment, patterns of behaviour and behavioural barriers.
  • Investors Survey

    Ipsos launches Reputation Council to monitor key issues in a volatile economic climate

    Ipsos's Reputation Centre has assembled some of Europe's most senior corporate communicators to form the Reputation Council.
  • Gender Survey

    Impact of the economic downturn on women

    In January 2009, the GEO commissioned Ipsos to conduct a robust programme of research in order to shed light on the impact of the economic downturn on women. The objectives of the research were to examine how the downturn has influenced women's fears, their finances, working and caring arrangements, family life, future plans and wellbeing, and to compare this with men.
  • Politics Survey

    Will the internet mean the end of civilisation as we know it?

    Andrew Green of Ipsos MediaCT in Warc's Market Leader magazine looks at the implications for the Internet on traditional broadcast and print media.
  • Politics Survey

    Issues Index February 2009

    Ipsos's February Issues Index shows that the economy remains the most important issue facing Britain as far as the public are concerned. However, the percentage of those saying the economy is among the most important issues facing Britain (67%) has decreased since last month (when it peaked at 70%). This is the first time since July 2008 that there has been a drop (albeit a small one) in the number concerned about the economy. Crime remains in second place, cited as an important issue by a third (32%) of the public.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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